THE HUNGER GAMES - AR COVER
AR Activation design, for the launch for The Ballad of Songbirds and Snakes, the long-awaited prequel to The Hunger Games series.
The experience transforms the book when scanned with a mobile device, activating 3D animations of the franchise’s iconic emblem.
Check it out here.
MEDUSA AR-ACTIVATED ART
« Adriana Vecchioli employs this interactiveness to address societal issues faced by women globally. With her empowering interactive Art piece MEDUSA, WAKE UP! she is emphasising the strength of a woman in finding healing from sexual violence. »
- XRMust
Acrylic painting with custom Snapchat lens. Exhibited at the AR House Art Gallery, sp[a]ce Gallery and DesignCon 🐍
MIDNIGHT SKY VR 🪐
Midnight Sky VR is a Cardboard game that lets you drift into space and interact with stars & planets ✨
Exploring the power of VR as an introspective tool, this app creates safe, poetic universes to inspire imagination and relieve anxiety.Built open-source & designed by yours truly.
NBA AR
The official AR app of the National Basketball Association 🏀
NBA AR allows fans to play virtual pop-a-shot from any point in the world through AR technology. The first AR game by a US sports league and one of the very first apps built with ARKit.
UX & UI game design, in partnership with Apple.
IT CHAPTER 2 - WEBAR SELFIE
« A spine-tingling interactive AR experience » - AdAge 🎈
This activation converted It's traditional media touch points (posters, trailers, ads) into a mobile AR experience that placed users into the world of Pennywise... with a surprise twist.
This campaign's engagement significantly outperformed typical conversion rates, with more than 5% converting to links: viewing additional content or purchasing tickets.
You can try it out here.
WHISPERS - AR AUDIO FOR BOSE
Our team came together at MIT Media Lab to explore brand new UX paradigms in audio AR with Bose™ AR Frames.
Introducing one of the World's First Augmented Audio Reality Apps for Bose™ AR Frames: enhancing the real world with contextual audio interface. I led the UI & UX design. Read more.
Winner of the Bose AR Capital Factory competition at SXSW 2019.
FIND.IT - GOOGLE GLASSWARE
Find.It is one of the 1st AR app on Google Glass, which remembers where your things are.
Save the location of your belongings, simply by taking a photo.
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© - Adriana Vecchioli